Exciting New IPO! Get in Now!

Initial public offering. For the uninitiated – and you really need to stop screwing around and buy the book already – it’s when a company’s owners finally decide to realize their investment potential and let ordinary scrubs buy into the company. Sometimes an in IPO is the culmination of decades of patience on the part of owners who were in no hurry to get fame nor recognition, largely because they were too busy enjoying their show horses and vacation homes as owners of an established private company (e.g. Dave and Gail Liniger of RE/MAX, which went public Monday.) Other times, an IPO is an attempt to capitalize on momentary good fortune as soon as possible. We’ll let you decide which is generally the more prosperous route. In fact, we’ll let some visual aids aid you. Here’s what’s happened to Visa stock since the day it first traded:

Visa chart

 

And here’s Zynga stock, over the course of its shorter but no less eventful public existence:

 

Zynga chart

 

As a general rule, being a ubiquitous global payments processor with billions of paying customers is a sounder financial strategy than creating animated time sinks emblematic of modern adulthood’s continued descent into permanent adolescence. (For Christ’s sake, they’re games, people.)

Which brings us to the latest headline in the money section: the upcoming initial public offering of Twitter.

Before we delve too deeply into this, a primer on how to read financial (or any other) news. Understand that consuming most of this stuff is not going to tangibly benefit you. For instance, from today’s USA Today Money section: “Battered Dow Falls Back Below 15,000”. Number 1, there’s nothing in the story that expounds upon the headline. Really, there isn’t. Read it if you don’t believe us. Number 2, even if there was, you can’t profit from it retroactively. A .9% drop in an index will barely affect your portfolio, especially since the index will likely bounce back tomorrow. Knowledge of the drop would only be valuable before the fact, which, as Andy Rooney and Sacha Baron Cohen demonstrated to great effect, is impossible:

 

 

Twitter’s going public, and the media can’t shut up about it. $1 billion in underwriting! Also, because Twitter is a social media service with something of a legitimate purpose, and hundreds of millions of users, the simpletons who prepare and serve news for your consumption are professionally bound to compare it to the famed IPO of Facebook even though the commonalities are only superficial. We had plenty to say about the Facebook IPO at the time, and our opinions haven’t changed. (The stock didn’t return to its initial price until 6 weeks ago.)

You know what excites us? Here, we’ll make that one of our patented multiple-choice (dual-choice, if you want to be specific) questions:

  • A. Investing in something we use every day.
  • B. Money.

Twitter is moderately useful for certain things, and can be entertaining depending on whom you follow. But it doesn’t do a blessed thing to extend anyone’s business, regardless of how badly this guy and millions more misguided fools want it to.

Here’s an actual usable paragraph we found from a New York Times story. Because it’s important, they buried it in the text:

[Twitter] has also been losing money, reporting a net loss of $79 million last year and $69 million for the first six months of 2013. Even after adjusting for stock option compensation and other items like depreciation, Twitter has still reported steady losses.

Where do we sign up, then? And how long do we have to wait to get our hands on that sweet IPO?

Unless you live in Denver, and even then it’s doubtful, you’ve likely never heard of Antero Resources. It’s a company that extracts oil and natural gas, all of it right here in North America; the Appalachian Basin, to be precise. Antero’s been around slightly longer than Twitter, the former being founded in 2002. The company predicts an opening price of between $38 and $42, making its IPO somewhere around a $1.2 billion proposition. Antero lined up every big underwriter – Barclays, Credit Suisse, Citi, JPMorgan, Wells Fargo et alia – and is expected to first trade publicly a week from today.

There are dozens of oil and gas companies. The finished products of one are largely indistinguishable from those of the rest. In fact, the finished products of most of them aren’t even anywhere near the final link of the production chain. (Most explorers stop their involvement short of the refinery, let alone the retail stores.) Created by 2 middle-aged industry veterans, Antero originated in a boardroom of a law office, not in the basement of a Silicon Valley townhome populated by 20-somethings. Celebrities don’t patronize Antero, at least not consciously. Antero was nowhere to be found during the riots in Tahrir Square.

As a private company (for another week), Antero’s financials didn’t have to be disclosed until the company filed with Securities and Exchange Commission for the IPO. Antero could have been losing money faster than Twitter is, for all we’d know. Except Antero isn’t. In fact, it’s stupendously profitable. Assuming that 60% profit margins are your thing, and in a capital-intensive industry no less. Antero has 200 employees, and most of those are seasoned petroleum engineers, rather than quasi-paid intern programmers. The company qualified for $2 billion in loans last month, meaning that either its credit is fantastic or the lenders are confident of the company’s future profitability.

No one, at least no other personal finance blogger, is going to write about Antero’s upcoming IPO when it’s easier to follow the crowd and blather on about Twitter. Anyone want to meet us back here in 6 months and see which company’s stock is doing better? Now if you’ll excuse us, we have a line to wait in.

 

You Idiots Deserve To Be Poor

"I want to be young, smart and successful! So I'll do it vicariously through these people."

From Bloomberg:

Ryan Cefalu, who lives with his wife and two kids in Baton Rouge, Louisiana, saw in Facebook’s much-anticipated initial public offering a chance to buffer his retirement fund. His expectations fizzled along with the stock within the first minutes of trading.
“It’s disheartening to know that things get over-hyped,” Cefalu, a 34-year-old data-systems manager who spent about $4,000 on the stock, said in an interview.

Let’s assume that quote isn’t taken out of context, although it’s hard to imagine what context it could be taken out of. The most overhyped IPO in history, and Mr. Cefalu is expressing surprise at what, exactly? He’s implying that he bought the stock before it was overhyped, or that said hype has something to do with his losses.

Here’s another fool who deserved to soon be parted from her money:

“I thought it would be fun to get in on the initial frenzy,” said Linda Lantz, an online marketer in Granite Bay, California, who bought 100 shares. “Now it makes me think ‘Oh God, should I bail or is it going to come back?’”

Fun? Where is the fun? Is it inherently “fun” to have a line in your E*Trade account that reads:

100 FB NASDAQ 5-17-2012 $39.84?

If you want fun, go target shooting or buy a kitten. (If you want lots of fun, combine the two.) More to the point, if you’re investing for fun, you’re in even worse shape than a guy who goes into debt to film a movie and then begs for people to cover the expenses.

You invest to make money. Sweet feathery Jesus, how much more obvious a point could this be? Look, we get that an iPad or a Birkin bag conveys something about your status and tells passersby that you want them to think you have disposable income. But Facebook stock? You do know that corporations no longer issue physical certificates, right? You can’t literally show your stock purchase off to people unless, again, you invite them to look at your computer screen while you’re logged into your brokerage account.

Michael McClafferty, a freshman finance major at Michigan State University, saw his “first big investment” turn into a $3,000 loss when he sold the shares at $35.
“I didn’t want to lose more,” McClafferty said. “I didn’t know what to do.”
The 19 year-old student estimates he spent $8,000 more than he wanted to while repeating orders that wouldn’t go through on the first day, and failing to cancel them because of the technical problems.

Anyone want to bet on whether Mr. McClafferty has incurred any student loans? We hope to God that he has rich parents financing the education that he’s getting but that isn’t taking. This would be slightly more forgivable if he were majoring in sociology.

Some out-and-out lying doesn’t hurt, either:

Pat Brogan, a Yahoo! Inc. manager who trades on sites run by E*Trade and Fidelity in her spare time, called the experience of buying Facebook stock the “biggest fiasco” in her 30 years of day trading.

Two points from Ms. Brogan’s debacle. Number 1, no one day-trades for 30 years, for the same reason that no one plays day-Russian Roulette, day-wrestles grizzly bears or day-shoots up heroin for 30 years.

Also, risking your own money in the hopes of returns isn’t something you do “in (your) spare time.” It requires a little more intellectual commitment and wariness than do quilting or playing Gran Turismo 5.

Alright, a 3rd point. What was she expecting? Of the thousands of equities she could have chosen to purchase last week, she picked the one with zero history as a public company. If you’d asked her “Why’d you buy Facebook today, instead of Hewlett-Packard or Time Warner?”, what do you think she would have answered? Or any other sheep who thinks investing is about status and internal feelings of hipness rather than making a mother-loving profit?

Because they thought they could beat the system. They’d be the ones to buy Facebook at (its opening price + x), then sell it hours later at (its opening price + x + y). Which is to say, they had to know they wouldn’t be the absolute first in line, right? And that the people who did get in earlier were entitled to their own profit, right? Still, Ms. Brogan and her compatriots had it all figured out. They’d get in early enough to allow those preceding investors their profit, then enjoy their own as they cashed out to the next round of lemming/piranha hybrids on the horizon.

Oh, who are we (and they) kidding? The day traders and speculators who tried to buy Facebook stock as early as possible would have held onto it had it risen. Fortunately for them, or at least for us, it didn’t.

But no, the alleged “30-year day trader”, the college kid, and the Louisianan looking to settle his retirement in one day know more than the insiders do.

The chance of you purchasing Facebook stock at the appropriate minute on the day of its IPO, then selling it within a day or two at a substantial profit, is nonexistent. First, you don’t know as much as the stock’s underwriters do, and second, if you’re greedy enough to try and time the market like that, you’re not going to be satisfied with a modest $4 or $5 gain. You’ll want that baby to rise to hundreds of dollars a share, just as AOL (now around $28) and Yahoo! ($15 or so) did. Otherwise you’re alleging that the avarice that got you there in the first place can be kept in check at certain points. Come on.

We do way too many sports analogies on this site, but that’s not going to stop us from doing another one. If you sink a half-court shot to win a Kia Sorrento at halftime of an NBA game, even if you hit nothing but net, the home team’s general manager is not going to offer you a contract. Not even at the league minimum. You got lucky. The ability to consistently hit half-court shots is as rare, and as practically useless, as the ability to time when to get into and when to get out of IPOs. We say “practically” useless because you can’t build an offense around 3-point attempts taken 47’ from the basket, any more than you can build an investing strategy around knowing when to board and disembark the IPO train.

Twitterer @DubaiAtNight, who was one of the most insightful commenters on Control Your Cash back when we allowed comments, put it best:

Imagine if had been Koch Industries that went public. (As if. The Koch brothers aren’t stupid.) The biggest private company in the world then opens itself up to general investors, and a combination of nefarious underwriting and technical glitches leads to a bunch of unprepared dilettantes losing their money. The U.S. Senate, the President and the SEC wouldn’t be able to land on Koch management fast enough. The 1%, keeping the 99% down, etc., etc. Meanwhile, if a tousle-headed 20-something with an affinity for hoodies is at the helm, and if the product in question is something commonplace, benign, and beyond most people’s technical understanding, no big deal.

Investing isn’t a freaking game. It can be fun and rewarding, but a) not over the course of an afternoon and b) it takes work. Here, read this and step back from the maelstrom. You can thank us when you’re rich.